Simply, we help clients create a great product. And that is a product that includes the emotional and physical — your goods tailored to suit your audience plus a well considered brand, beautiful visuals, smartly designed packaging, immersive physical brand experiences and on point brand content.
All of these components are the digestible within your product’s ecosystem. They all add up to be the real product that people will find compelling, memorable and desire to engage with.
Therefore you + us = Great product and brand.
Our focus breaks down like this. Create the brand, design all the stuff your brand will need to be relevant, and then build the brand experience whether that’s a retail store, hospitality or event.
Then we kit it up and hand you the keys for your brand managers, advertising, marketing and content teams to manage the roll out and life of the product.
Often, our clients keep us close as creative and art directors to assist their brand teams in maintaining and evolving the brand. Like a tough brand cop, we help you stay focused and on brand for years.
And of course, we continue to assist our brands in creating new products, brand extensions and evolutions. Basically, we continue to help build the product over time.
525 Hager Avenue
Burlington Ontario Canada
+1 905 634 8365
We’d love to hear from you so shoot us an email any time. Note that we’re generally not staring at the phone which means if you need a voice, connect via email and we’ll set a time to chat.
Whether you’re looking to see if we have a position on our team for you, or you just want to connect and talk shop, shoot us an email at the studio.
If it’s a position you are inquiring about, please pleazy please include a link or PDF portfolio with your CV.
To us, if you boil it down loosely, the brand and product world cycles through a series of stages.
Brand Creation - product and brand strategy, branding, product fit
Brand Package - visual identity, physical packaging
Brand Experience - strategy of interaction, brand home or facility, events
Brand Content - content strategy, creative imagery, activities
Communication - PR, social media management, writing/publishing
Marketing - marketing strategy, execution
Advertising - advertising strategy, ad buying, execution
Repeat - review product success, revise/adjust, extend brand, create new products to fit what’s been learned
Within the stages we focus solely on the brand and product creation steps of 1 to 4. Once our work is complete within the project stages, many clients keep us around as creative directors to assist the teams and manage brand focus, consistency and quality throughout the remaining stages and for years to come.